Foundational understanding for Little Known Profit Building Strategies a Small and Medium Business 4 Rules of Pain and Pleasure: Your Customer’s journey for a Small and Medium Business.
• Rule #1: All Decisions Made by Human Beings are to Avoid Pain or Gain Pleasure
• Rule #2: People Will do Much More to Avoid Pain than they Will to Gain Pleasure!
• Rule #3: Perception IS Reality! – It’s the perception of pain and pleasure, not actual pain and pleasure that drives people
• Rule #4: Pain and Pleasure are Modulated by Time – focused avoiding immediate pain and we are trying to attain immediate pleasure Profit Building Strategy
#1 Value Stacking. Value vs Cost Profit Building Strategy
#2 (Own the Niche) Profit Building Strategy
#3 Ask – “who else does business with my ideal client?” Profit Building Strategy
#4 Pricing Profit Building Strategy
#5 Understand your and others Hourly Rate Profit Building Strategy
#6 THE POWER PARTHENON STRATEGY
Apart from investing money and resources, our alliance of investors brings in a collective of 100+ years of corporate and business experience to help small and medium businesses grow, scale, and exit.